新書推薦-「Essentials of Contemporary Management (Asia Global Edition) 6/e」書評－大媽愛看書

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Nov 21 Fri 2014 07:56
新書推薦-「Essentials of Contemporary Management (Asia Global Edition) 6/e」書評

新書推薦-「Essentials of Contemporary Management (Asia Global Edition) 6/e」書評

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內容簡介

　　The authors present management in a way that keeps it relevant to students even if they lack exposure to a real-life management context. The authors accomplish this through a diverse set of examples and the most popular feature of the text, Manager as a Person in Chapter 2. This chapter discusses managers as real people with their own personalities, strengths, weaknesses, opportunities, and problems. This theme is carried throughout the remaining chapters.

作者介紹

作者簡介

Jones

Jennifer George

　　現職：
　　Rice University

PARTI:MANAGEMENTANDMANAGERS
Ch1TheManagementProcessToday
Ch2Values,Attitudes,Emotions,andCulture:TheManagerasaPerson

PARTII:THEENVIRONMENTOFMANAGEMENT
Ch3ManagingEthicsandDiversity
Ch4ManagingintheGlobalEnvironment

PARTIII:PLANNING,DECISIONMAKING,ANDCOMPETITIVEADVANTAGE
Ch5DecisionMaking,Learning,Creativity,andEntrepreneurship
Ch6Planning,Strategy,andCompetitiveAdvantage

PARTIV:ORGANIZINGANDCHANGE
Ch7DesigningOrganizationalStructure
Ch8Control,Change,andEntrepreneurship

PARTV:LEADINGINDIVIDUALSANDGROUPS
Ch9Motivation
Ch10LeadersandLeadership
Ch11EffectiveTeamManagement
Ch12BuildingandManagingHumanResources

PARTVI:CONTROLLINGESSENTIALACTIVITIESANDPROCESSES
Ch13CommunicationandInformationTechnologyManagement
Ch14OperationsManagement:ManagingVitalOperationsandProcesses

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